About

Hi! I am Ariel the founder, creator, and owner of Once Upon a Fitness. What once was a dream of running a Rundisney race has turned into so much more. Combining my love of fitness with the magic of Disney is what brought Once Upon a Fitness to life. My mission is to bring you everyday fitness wear with a touch of magic that will elevate your confidence.


I love running races and dressing up for Disney, but I’ve found myself spending thousands of dollars on my race day looks to then put them in a drawer after never to be worn again. While out on a (you guessed it) training run, the idea just came to me like a ton of bricks - “why don’t I take the characters that inspire me and add a splash of that inspiration to stylish fitness wear.” Once Upon A Fitness pieces are designed with the intention that not only can you rock them at your race weekend but you can also bring that bit of sparkle and shine to your local gym.